TOWNS Awardees

Lyca is a media practitioner whose professional career spans several continents. In the Philippines, she produced “Batibot” and “Sesame,” the first Asian co-production of the Children’s Television Workshop of New York. In Africa she was a consultant for the International Telecommunications Union in Zanzibar then at ITV/Radio One in Dar-es-Salaam, Tanzania. Lyca then transitioned to brand and asset management in New York before returning to Manila to work with the Philippine Women’s University up to its centennial in 2019. She continues her commitment to producing effective communications through volunteer work in various non-governmental organizations.